Doctor
Google: Healthcare Through Search
By David A. Utter
Instead of "physician, heal thyself,"
the 21st century reworking of that ancient
saying could be "you, heal yourself."
Bits and pieces of Google Health, Google's
views on health ads notwithstanding,
hint at a sum where people take an active
role in their preventative care.
'Googling Google' blogger Garett Rogers
dug into some healthcare blog observations
to find a trail of clues that lead all
the way to Google co-founder Sergey
Brin and his new wife, Anne Wojcicki:
23andme is a startup founded by Sergey
Brin’s wife and funded by Sergey
himself. The stage is set to give users
access and real control of their own
personal health. Just imagine one day
being able to diagnose yourself with
heart disease and take preventative
measures years before a potential heart
attack — scientifically determined
through the human genome. Google would
have to be very careful allowing users
to diagnose themselves, but if its done
right it could have a huge impact on
society and quality of life.
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