Here's
Your 15 Minutes And Your DMCA Notice
By Jason Lee Miller
Have a seat. This could take a minute.
A YouTube user submits his video to
YouTube and it becomes popular to the
tune of millions of views. And the user
gets, well, his 15 minutes.
According to YouTube's terms of use,
YouTube gets the rights to sell that
video to whomever they like. The user
hasn't forfeited rights to the video,
just rights to profit from the upload.
YouTube and the user both hold rights
to the video as long as the video is
on the website.
However, it's unlikely that the user
has a connection to media powerhouses
like, say, Viacom, which slapped YouTube's
parent company Google with a billion-dollar
copyright infringement lawsuit as soon
as the ink was dry on the acquisition
papers.
Admittedly, nearly a year later, you
can still find virtually any music video
you want on YouTube (Viacom owns MTV
and VH1) – in fact, YouTube's
pretty much the MTV of the Internet.
So Viacom's concern about their intellectual
property is understandable.
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