Non-travel retail spending online
for the period of November 1 through
December 7 rose 18 percent compared
to the same period in 2006. Analysis
firm comScore also noted that spending
on December 6th made it the heaviest
online spending day ever.
"It was a terrific kick-start
to December, but we expect the upcoming
week to be the heaviest online spending
week of the holiday season as the procrastinators
and late-season deal-seekers come out
in earnest," said comScore Chairman
Gian Fulgoni.
Those coming out late may follow the
example set by searchers through the
month of November. In tech product searches
for the month, consumers showed the
most interest in the hard to find Nintendo
Wii.
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