The display ads will consist of banner and text placements that will appear on the MSN Mobile home page and its channels, including sports, news, entertainment, weather and money.
Paramount Pictures and Jaguar Cars North
America have signed on to advertise
on MSN Mobile. Microsoft currently sells
mobile phone advertisements in Belgium,
France, Spain, Japan and the United
Kingdom.
Competitors such as Yahoo, AOL and Google already offer display advertising on their own mobile sites. "For mobile services we have been very focused on delivering a great customer experience and wanted to wait until we felt that our services were ready," a Microsoft spokesperson said in reference tot the advertising on MSN Mobile.
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