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FeedBurner Starting To Fly Google's Flag
By Doug Caverly
Almost 11 months ago, Google announced its acquisition of FeedBurner. Now, FeedBurner finally seems ready to make some aesthetic changes and more serious overhauls.
Steve Olechowski, the cofounder and COO of FeedBurner, wrote of things that will affect "selected publishers" in a note on the official FeedBurner blog. One difference is that the first people to be affected by the rollout will be able to sign in with their Google account info. Okay, so you're not wildly applauding yet.
Another adjustment is getting some genuinely strong reactions on the opposite end of the spectrum, though, and that's the planned integration of AdSense. Allen Stern observed, "The FeedBurner ad network was one of my absolute favorites over the past year - the CPMs were very high and the ad quality was exceptional.
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